Pike, Steven. A cautionary tale of a resort destination's self-inflicted crisis / Steven Pike. - 2007. // Journal of travel & tourism marketing OTPIS 2021. Vol. 23 (2007), No. 2-3-4
Pike, Steven. Destination decision sets: a longitudinal comparison of stated destination preferences and actual travel / Steven Pike. - 2006. // Journal of vacation marketing : an international journal. Vol. 12 (2006), No. 4
Pike, Steven. Destination marketing organizations and destination marketing: a narrative analysis of the literature / Steven Pike, Stephen J. Page. - 2014. // Tourism management : research - policies - practice. Vol. 41 (2014)
Pike, Steven. Destination positioning analysis through a comparison of cognitive, affective, and conative perceptions / Steven Pike, Chris Ryan. - 2004. // Journal of travel research. Vol. 42 (2003/04), No. 4
Pike, Steven. Destination positioning opportunities using personal values: elicited through the Repertory Test with Laddering Analysis / Steven Pike. - 2012. // Tourism management : research - policies - practice. Vol. 33 (2012), No. 1
Information and communication technologies in tourism 2003 / Steven Pike. - 2005. // Tourism management : research - policies - practice. Vol. 26 (2005), No. 1
Information and communication technologies in tourism 2006 / Steven Pike. - 2007. // Tourism management : research - policies - practice. Vol. 28 (2007), No. 4
International conference on destination branding and marketing for regional tourism development; 8-10 December 2005, Macau S.A.R., China / S. Pike, A. Pritchard, N. Morgan. - 2007. // Tourism management : research - policies - practice. Vol. 28 (2007), No. 2
Bianchi, Constanza. Investigating attitudes towards three South American destinations in an emerging long haul market using a model of consumer-based brand equity (CBBE) / Constanza Bianchi, Steven Pike, Ian Lings. - 2014. // Tourism management : research - policies - practice. Vol. 42 (2014)
Pike, Steven. Longitudinal evaluations of student satisfaction with a postgraduate unit using importance-performance analysis / Steven Pike, Ingrid Larkin. - 2010. // Journal of teaching in travel & tourism : the official journal of ISTTE - International Society of Travel and Tourism Educators. Vol. 10 (2010), No. 3
Pike, Steven. Mjerenje učinkovitosti marke destinacije tijekom vremena: praćenje percepcija klijenata konkurentskog skupa destinacija u desetogodišnjem razdoblju = Destination brand performance measurement over time: tracking consumer perceptions of a competitive set of destinations over a 10 year period / Steven Pike. - 2015. // Acta turistica OTPIS 2021. Vol. 27 (2015), No. 2
Pike, Steven. Slogani za pozicioniranje destinacijskog branda - prema razvoju sklopa kriterija odgovornosti = Destination brand positioning slogans - towards the development of a set of accountability criteria / Steven Pike. - 2004. // Acta turistica OTPIS 2021. Vol. 16 (2004), No. 2
Pike, Steven. The use of repertory grid analysis to elicit salient short-break holiday destination attributes in New Zealand / Steven Pike. - 2003. // Journal of travel research. Vol. 41 (2002/03), No. 3
Pike, Steven. Vrijednost marke destinacije kod lokalne zajednice - mogući izvor konkurentske prednosti za organizacije koje upravljaju destinacijama: slučaj Brisbanea, Australija = Destination brand equity among the host community - a potential source of competitive advantage for DMOs: the case of Brisbane, Australia / Steven Pike, Noel Scott. - 2009. // Acta turistica OTPIS 2021. Vol. 21 (2009), No. 2
Početak
A cautionary tale of a resort destination's self-inflicted crisis ...
Destination marketing : an integrated marketing communication approach ...