Pike, Steven
      Destination positioning analysis through a comparison of cognitive, affective, and conative perceptions / Steven Pike, Chris Ryan. - 2004.

KST: 3321; KST: 31; KST: 106
* destinacija * istraživanje tržišta * Australija i Oceanija
* znanstveni članak
* destination positioning * affect * short break holidays * New Zealand

* destination * market research * Australia and Oceania

1. Ryan, Chris


U: Journal of travel research. Vol. 42 (2003/04), No. 4. - 333-342.

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