Pike, Steven
The use of repertory grid analysis to elicit salient short-break holiday destination attributes in New Zealand / Steven Pike.
KST: 3321; KST: 4222; KST: 31; KST: 106
* destinacija * image * istraživanje tržišta * Australija i Oceanija
* znanstveni članak
* destination * image * market research * Australia and Oceania
* destination image * repertory grid * short breaks * salient attributes
U: Journal of travel research. Vol. 41 (2002/03), No. 3. - 315-319.