Dedeoglu, Bekir Bora
      Understanding the relationships of servicescape, value, image, pleasure, and behavioral intentions among hotel customers / Bekir Bora Dedeoglu, Kemal Gurkan Kucukergin, Sevgi Balikcioglu. - 2015.

KST: 4222; KST: 3223-1; KST: 216-2; KST: 1023TR
* image i marka (brand) * potrošači * kvaliteta u turizmu * Turska
* znanstveni članak
* image * perceived value * pleasure * servicescape * behavioral intentions

* image and brand * consumers * quality in tourism * Turkey

1. Gurkan Kucukergin, Kemal
2. Balikcioglu, Sevgi


U: Journal of travel & tourism marketing OTPIS 2021. Vol. 32 (2015), Supplement 1. - S42-S61.

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