Xiao, Qu
      The effects of hotel theme strategy: an examination on the perceptions of hotel guests on theme elements / Qu Xiao, Hanqin Qiu Zhang, Hui Huang.

KST: 2221; KST: 4221-5; KST: 313; KST: 1043
* hotelijerstvo * zadovoljstvo * segmentacija * Sjeveroistočna Azija
* znanstveni članak
* theme hotel * hotel attributes * hotel performance * guest satisfaction * China's hotel industry

* hotel industry * satisfaction * segmentation * North-East Asia

1. Zhang, Hanqin Qiu
2. Huang, Hui


U: Journal of China tourism research. Vol. 9 (2013), No. 1-2-3-4. - 133-150.

---