Noone, Breffni
Enhancing yield management with customer profitability analysis / Breffni Noone, Peter Griffin.
KST: 2413; KST: 3223-1
* management ugostiteljskog poduzeća * potrošači
* znanstveni članak
* management of catering enterprise * consumers
* activity-based costing * cost allocation * customer profiling * hotels * profitability * yield
1. Griffin, Peter
U: International journal of contemporary hospitality management OTPIS 2019 - SVE. Vol. 9 (1997), No. 2. - 75-79.