Revenue management: progress, challenges, and research prospects / Xuan Lorna Wang ... [et al.].

KST: 2413; KST: 12
* management ugostiteljskog poduzeća * istraživanja u turizmu
* znanstveni članak
* total revenue management * big data analytics * distribution * revenue integrity * customer relationship management * social media * revenue management system * education and training

* management of catering enterprise * research in tourism

1. Wang, Xuan Lorna
2. Heo, Cindy Yoonjoung
3. Schwartz, Zvi
4. Legohérel, Patrick
5. Specklin, Frederic


U: Journal of travel & tourism marketing OTPIS 2021. Vol. 32 (2015), No. 7-8. - 797-811.

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