Hallmann, Kirstin
      Perceived destination image: an image model for a winter sports destination and its effect on Intention to revisit / Kirstin Hallmann, Anita Zehrer, Sabine Mueller.

KST: 363-2; KST: 4222; KST: 81-2; KST: 1025DE; KST: 1025AT
* marketing destinacija * image i marka (brand) * zimski, zimsko-sportski i planinski turizam * Njemačka * Austrija
* znanstveni članak
* destination image model * SEM * visitor management * service quality * sport events

* destination marketing * image and brand * winter, winter-sports, mountain tourism * Germany * Austria

1. Zehrer, Anita
2. Mueller, Sabine


U: Journal of travel research. Vol. 54 (2015), No. 1. - 94-106.

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