Eid, Riyad
      Testing and validating customer relationship management implementation constructs in Egyptian tourism organizations / Riyad Eid, Hatem El-Gohary. - 2014.

KST: 2413; KST: 62; KST: 1031
* management ugostiteljskog poduzeća * turistički organizmi * Sjeverna Afrika
* znanstveni članak
* customer relationship management (CRM) * critical success factors * empirical study * questionnaire * Egypt * services marketing * SEM * developing economies

* management of catering enterprise * tourist bodies (and organs) * North Africa

1. El-Gohary, Hatem


U: Journal of travel & tourism marketing OTPIS 2021. Vol. 31 (2014), No. 3-4. - 344-365.
Vol. 31 (2014), No. 3-4