Laškarin, Marina
      Development of loyalty programmes in the hotel industry / Marina Laškarin. - 2013.

KST: 131; KST: 2221; KST: 4221-4
* obrazovanje, cjeloživotno učenje, e-učenje * hotelijerstvo * preferencije, vjernost
* znanstveni članak
* hotel industry * service quality * loyalty programme * guest satisfaction

* education, lifelong learning, e-learning * hotel industry * preferences, loyalty

U: Tourism and hospitality management OTPIS 2021. Vol. 19 (2013), No. 1. - 109-123.

---