Pechlaner, Harald
      Differences in perceived destination image and event satisfaction among cultural visitors: the case of the European biennial of contemporary art "Manifesta 7" / Harald Pechlaner, Giulia dal Bo, Sabine Pichler. - 2013.

KST: 363-2; KST: 81-19-1; KST: 4222; KST: 4221-5; KST: 1023IT
* marketing destinacija * spektakli, mega-events * image i marka (brand) * zadovoljstvo * Italija
* znanstveni članak
* cultural visitors * destination image * cultural offerings * customer satisfaction

* destination marketing * mega-events * image and brand * satisfaction * Italy

1. Dal Bo, Giulia
2. Pichler, Sabine


U: Event management : an international journal. Vol. 17 (2013), No. 2. - 123-133.
Vol. 17 (2013), No. 2