A framework of search engine use for travel planning / Daniel R. Fesenmaier ... [et al.]. - 2011.

KST: 722; KST: 363-2; KST: 663
* društveno-ekonomsko planiranje, prognoziranje i trendovi - metode i instrumenti * marketing destinacija * turistička propaganda i informiranje - posebna pitanja
* znanstveni članak
* search engine marketing * travel planning * information search * destination marketing * internet * tourism marketing

* social and economical planning and forecasting, trends - methods and instruments * destination marketing * tourism publicity and information - specific issues

1. Fesenmaier, Daniel R.
2. Xiang, Zheng
3. Pan, Bing
4. Law, Rob


U: Journal of travel research. Vol. 50 (2011), No. 6. - 587-601.

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