Xiang, Zheng
Semantic representation of tourism on the Internet / Zheng Xiang, Ulrike Gretzel, Daniel R. Fesenmaier. - 2009.
KST: 733; KST: 362
* web stranice * marketing u turizmu - instrumenti
* znanstveni članak
* search engines * semantic Web * ontology * semantic representation * online marketing
* web pages * marketing in tourism - instruments
1. Gretzel, Ulrike
2. Fesenmaier, Daniel R.
U: Journal of travel research. Vol. 47 (2008/09), No. 4. - 440-453.