Chen, Joseph S.
      Market segmentation by tourists' sentiments / Joseph S. Chen. - 2003.

KST: 31; KST: 362
* istraživanje tržišta * marketing u turizmu - instrumenti
* znanstveni članak

* market research * marketing in tourism - instruments
* segmentation * tourists' sentiments * CHAID

U: Annals of Tourism Research : a Social Sciences Journal. Vol. 30 (2003), No. 1. - 178-193.

---