Rowley, Jennifer
Measuring total customer experience in museums / Jennifer Rowley.
KST: 523-3; KST: 3223-1
* muzeji i galerije * potrošači
* znanstveni članak
* museums and galleries * consumers
* museums * quality * customer satisfaction
U: International journal of contemporary hospitality management OTPIS 2019 - SVE. Vol. 11 (1999), No. 6. - 303-308.