Do loyalty groups differ in the role of trust in online tourism shopping? A process perspective / Myung-Ja Kim ... [et al.]. - 2012. // Journal of travel & tourism marketing OTPIS 2021. Vol. 29 (2012), No. 3-4
Factors affecting online tourism group buying and the moderating role of loyalty / Myung Ja Kim ... [et al.]. - 2014. // Journal of travel research. Vol. 53 (2014), No. 3
Investigating relationships among festival quality, satisfaction, trust, and support: the case of an oriental medicine festival / Hak-Jun Song ... [et al.]. - 2014. // Journal of travel & tourism marketing OTPIS 2021. Vol. 31 (2014), No. 1-2
Online group-buying of tourism products: effects of value and trust on site attachment, altruism, and loyalty / Myung Ja Kim ... [et al.]. - 2015. // Journal of travel & tourism marketing OTPIS 2021. Vol. 32 (2015), No. 7-8
Kim, Myung-Ja. The effect of perceived trust on electronic commerce: shopping online for tourism products and services in South Korea / Myung-Ja Kim, Namho Chung, Choong-Ki Lee. - 2011. // Tourism management : research - policies - practice. Vol. 32 (2011), No. 2
The impact of non-pharmaceutical interventions for 2009 H1N1 influenza on travel intentions: a model of goal-directed behavior / Choong-Ki Lee ... [et al.]. - 2012. // Tourism management : research - policies - practice. Vol. 33 (2012), No. 1
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