Ong, Beng Soo
      Attitudes, perceptions, and response4s of purchasers versus subscribers-only for daily deals on hospitality products / Beng Soo Ong.

KST: 35; KST: 732; KST: 224; KST: 81-14
* turizam i cijene * elektroničko poslovanje * ugostiteljstvo - izvansmještajni kapaciteti * organizirani turizam
* znanstveni članak
* daily deals * price discount perceptions * social coupons * customer satisfaction * customer value * purchasers versus nonpurchasers

* tourism and prices * e-business * catering - nonaccommodation facilities * organized tourism

U: Journal of hospitality marketing & management. Vol. 24 (2015), No. 1-2. - 180-201.
Vol. 24 (2015), No. 1-2