Morosan, Cristian
      The influence of DMO advertising on specific destination visitation behaviors / Cristian Morosan.

KST: 363-2; KST: 362; KST: 3223-1-1; KST: 1051
* marketing destinacija * marketing u turizmu - instrumenti * ponašanje i iskustvo potrošača * Sjeverna Amerika
* znanstveni članak
* destination marketing * print advertising * online advertising * traveler behavior

* destination marketing * marketing in tourism - instruments * consumer behaviour and experience * North America

U: Journal of hospitality marketing & management. Vol. 24 (2015), No. 1-2. - 47-75.
Vol. 24 (2015), No. 1-2