Kim, Dae-Young
      The moderating effect of individual and organizational factors on information technology acceptance: the case of U.S. CVBs' internet marketing / Dae-Young Kim. - 2009.

KST: 734; KST: 362
* informatika i turizam - ostalo * marketing u turizmu - instrumenti
* znanstveni članak
* organizational IT acceptance * individual factors * organizational factors * CVBs

* tourism and informatics - other * marketing in tourism - instruments

U: Journal of travel & tourism marketing OTPIS 2021. Vol. 26 (2009), No. 3. - 329-343.

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