Gabriel, Brătucu
      Marketing strategies in the field of touristic product design / Brătucu Gabriel.

UDK: 338.486:658.8(498)

KST: 362; KST: 333
* marketing u turizmu - instrumenti * turističke usluge i proizvodi
* znanstveni članak
* the touristic product * marketing strategies

* marketing in tourism - instruments * tourist services and products

U: Tourism and hospitality industry : new trends in tourism and hospitality management : congress proceedings vol. 1 : 17th Biennial International Congress, April 14-16 2004, Opatija / [editor Zoran Ivanović]. - Opatija : Faculty of Tourism and Hospitality Management, 2004. - ISBN 953-6198-45-2. - 97-106.

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