Pinar, Musa
      Utilizing sweepstakes to promote international tourism in foreign markets / Musa Pinar, John L. Beisel.

KST: 362; KST: 662
* marketing u turizmu - instrumenti * turistička promocija i informiranje - vrste i instrumenti
* znanstveni članak
* sweepstakes * tourism marketing * international tourism * destination promotion * database * sales promotion

* marketing in tourism - instruments * tourism publicity and information - forms and instruments

1. Beisel, John L.


U: Tourism analysis : an interdisciplinary journal. Vol. 9 (2004), No. 3. - 187-195.

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