Pechlaner, Harald
Customer value management as a determinant of the competitive position of tourism destinations / Harald Pechlaner, Egon Smeral, Kurt Matzler.
KST: 2413; KST: 352
* management ugostiteljskog poduzeća * konkurentnost
* znanstveni članak
* customer value * competitive position * quality perception
* management of catering enterprise * competitiveness
1. Smeral, Egon
2. Matzler, Kurt
U: Tourism review = Revue de tourisme = Zeitschrift für Fremdenverkehr. Vol. 57 (2002), No. 4. - 15-22.