Dossa, Karim B.
      Assessing the use of internet surveys in the context of advertisement tracking studies : a case study of tourism Yukon's winter promotion campaign / Karim B. Dossa, Peter Williams.

KST: 73; KST: 362; KST: 1051
* informatika i turizam * marketing u turizmu - instrumenti * Sjeverna Amerika
* znanstveni članak

* tourism and informatics * marketing in tourism - instruments * North America
* internet surveys * Canada * tourism promotion * tracking studies

1. Williams, Peter


U: Journal of travel & tourism marketing OTPIS 2021. Vol. 11 (2001), No. 2-3. - 39-62.
Vol. 11 (2001), No. 2-3