Journal of travel & tourism marketing OTPIS 2021. Vol. 8 (1999), No. 4
Consumer perceptions of special events: a multi-stimulus validation, 1-24.
- The application of the Guttman Scaling procedure in the measurement of consumer behaviour: a marketing myopia, 25-42.
- Analyzing destination images: a perceptual charting approach, 43-57.
- Personal aspects of vacationers' decision making processes: an interpretivist approach, 59-68.
- Tourism constraints: the neglected dimension in consumer behaviour research, 69-78.
- Getting a life: homo ludens as postmodern identity, 79-84.
- Third International conference 'Tourism and hotel industry in Indo-China and Southeast Asia: development. marketing, and sustainability', 85-91.
- Marketing your city, U.S.A., 93-95.