International journal of contemporary hospitality management OTPIS 2019 - SVE. Vol. 9 (1997), No. 2
Inv. br.: č1997/036-2
- Implementing yield management: lessons from the hotel sector, 50-54.
- Capacity management in the short break market, 55-59.
- Integrating operational and financial perspectives using yield management techniques: an add-on matrix model, 60-65.
- Yield management in hospitality SMEs, 66-69.
- Whose yield is it anyway? Compromise options for sustainable boat tour ventures, 70-74.
- Enhancing yield management with customer profitability analysis, 75-79.
- Yield management: a human activity system, 80-83.
- The legal and moral issues surrounding the practice of yield management, 84-87.
- Rembrandt: yield management at Jersey European Airways, 87-89.
- Yield management transition: a case example, 89-91.
- Yield management in Russia: characteristics and evaluation, 91-92.
- A preliminary study of data utilization by small to medium-sized hotels, 92-96.