Pritchard, Annette. 'Mood marketing' - the new destination branding strategy: a case study of 'Wales' the Brand / Annette Pritchard, Nigel Morgan. - 1998. // Journal of vacation marketing : an international journal. Vol. 4 (1998), No. 3
Book review : The critical turn in tourism studies. Creating an Academy of Hope / I. Ateljević, N. Morgan, A. Pritchard. - 2013. // Tourism management : research - policies - practice. Vol. 36 (2013)
Pritchard, Annette. Evaluating vacation destination brochure images: the case of local authorities in Wales / Annette Pritchard, Nigel Morgan. - 1996. // Journal of vacation marketing : an international journal. Vol. 2 (1996), No. 1
Pritchard, Annette. Hopeful tourism : a new transformative perspective / Annette Pritchard, Nigel Morgan, Irena Ateljevic. - 2011. // Annals of Tourism Research : a Social Sciences Journal. Vol. 38 (2011), No. 3
International conference on destination branding and marketing for regional tourism development; 8-10 December 2005, Macau S.A.R., China / S. Pike, A. Pritchard, N. Morgan. - 2007. // Tourism management : research - policies - practice. Vol. 28 (2007), No. 2
Morgan, Nigel. Marketing to the Welsh diaspora : the appeal to hiraeth and homecoming / Nigel Morgan, Annette Pritchard, Roger Pride. - 2002. // Journal of vacation marketing : an international journal. Vol. 9 (2003), No. 1
Morgan, Nigel. Second International Tourism, Travel and Leisure Advertising Festival / Nigel Morgan. - 1999. // Journal of vacation marketing : an international journal. Vol. 5 (1999), No. 3
Morgan, Nigel. Social tourism and well-being in later life / Nigel Morgan, Annette Pritchard, Diane Sedgley. - 2015. // Annals of Tourism Research : a Social Sciences Journal. Vol. 52 (2015)
The critical turn in tourism studies : creating an academy of hope / edited by Irena Ateljevic, Nigel Morgan, Annette Pritchar. - New York, 2012. - (Routledge advances in tourism / edited by Stephen Page)
Sedgley, Diane. Tourism and ageing : a transformative research agenda / Diane Sedgley, Annette Pritchard, Nigel Morgan. - 2011. // Annals of Tourism Research : a Social Sciences Journal. Vol. 38 (2011), No. 2
Novelli, Marina. Tourism in a post-conflict situation of fragility / Marina Novelli, Nigel Morgan, Carmen Nibigira. - 2012. // Annals of Tourism Research : a Social Sciences Journal. Vol. 39 (2012), No. 3