Ivanov, Stanislav
Determinants of hotel chains' market presence in a destination: a global study / Stanislav Ivanov, Maya Ivanova. - 2017.
UDK: 338.488.2:640.41
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* hotelijerstvo * turizam i tržište
* znanstveni članak
* hotel chains * market presence * locational factors * market entry * macroenvironmental factors * country-specific factors
* hotel industry * tourism and market
1. Ivanova, Maya
U: Tourism : an international interdisciplinary journal. Vol. 65 (2017), No. 1. - 7-32.