Denizci Guillet, Basak
      Segmenting hotel customers based on rate fences through conjoint and cluster analysis / Basak Deniczi Guillet, Yuanyuan Guo, Rob Law. - 2015.

KST: 2221; KST: 313; KST: 712; KST: 1043
* hotelijerstvo * segmentacija * turistička statistika - teorija i metodološki problemi * Sjeveroistočna Azija
* znanstveni članak
* market segmentation * rate fences * rate restrictions * conjoint analysis * cluster analysis

* hotel industry * segmentation * tourism statistics - theory and methodological problems * North-East Asia

1. Guo, Yuanyuan
2. Law, Rob


U: Journal of travel & tourism marketing OTPIS 2021. Vol. 32 (2015), No. 7-8. - 835-851.

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