Fortezza, Fulvio
      Potentialities of Web 2.0 and new challenges for destinations: insights from Italy / Fulvio Fortezza, Tonino Pencarelli.

KST: 733-1; KST: 332; KST: 363-2; KST: 1023IT
* WEB 2.0, blog, društvene mreže, sadržaj koji stvara korisnik (UGC - User Generated Content, User Generated Reviews i/ili User Generated Media), eWoM (od-usta-do-usta), recenzije, e-usluge * turistička destinacija * marketing destinacija * Italija
* znanstveni članak
* Web 2.0 * destinations * value * social networks * crowdsourcing

* WEB 2.0, blogs, social networks, user generated content (UGC), User Generated Reviews and/or User Generated Media, eWoM, reviews, e-services * tourist resorts * destination marketing * Italy

1. Pencarelli, Tonino


U: Anatolia : an international journal of tourism and hospitality research. Vol. 26 (2015), No. 4. - 563-573.

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