Baloglu, Seyhmus
      Destination image and brand personality of Jamaica: a model of tourist behavior / Seyhmus Baloglu, Tony Leonard Henthorne, Safak Sahin.

KST: 332; KST: 363-2; KST: 4222; KST: 1052
* turistička destinacija * marketing destinacija * image i marka (brand) * Sjeverna Amerika
* znanstveni članak
* destination image * brand personality * Jamaica * a model of tourist behavior

* tourist resorts * destination marketing * image and brand * North America

1. Henthorne, Tony L.
2. Sahin, Safak


U: Journal of travel & tourism marketing OTPIS 2021. Vol. 31 (2014), No. 7-8. - 1057-1070.

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