Tang, Liang (Rebecca)
      Information value and destination image: investigating the moderating role of processing fluency / Liang (Rebecca) Tang, Soocheong (Shawn) Jang.

KST: 66; KST: 363-2; KST: 733; KST: 1051
* turistička promocija i informiranje * marketing destinacija * web stranice * Sjeverna Amerika
* znanstveni članak
* utilitarian value * hedonic value * destination image * processing fluency

* tourism publicity and information * destination marketing * web pages * North America

1. Jang, SooCheong (Shawn)


U: Journal of hospitality marketing & management. Vol. 23 (2014), No. 7-8. - 790-814.
Vol. 23 (2014), No. 7-8