Pesonen, Juho A.
      Testing segment stability: insights from a rural tourism study / Juho Antti Pesonen.

KST: 313; KST: 81-6; KST: 1021FI
* segmentacija * ruralni turizam * Finska
* znanstveni članak
* market segmentation * rural tourism * cluster analysis * segment stability * segmentation criteria

* segmentation * rural tourism * Finland

U: Journal of travel & tourism marketing OTPIS 2021. Vol. 31 (2014), No. 5-6. - 697-711.

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