Wolfe, Kara L.
Examining social networking sites as a survey distribution channel for hospitality and tourism research / Kara L. Wolfe, Woomi Jo Phillips, Amelia Asperin.
KST: 12; KST: 713; KST: 733-1
* istraživanja u turizmu * ankete * WEB 2.0, blog, društvene mreže, sadržaj koji stvara korisnik (UGC - User Generated Content, User Generated Reviews i/ili User Generated Media), eWoM (od-usta-do-usta), recenzije, e-usluge
* znanstveni članak
* online survey methodology * social media * social networking sites (SNS) * survey distribution channel
* research in tourism * surveys * WEB 2.0, blogs, social networks, user generated content (UGC), User Generated Reviews and/or User Generated Media, eWoM, reviews, e-services
1. Phillips, WooMi J.
2. Asperin, Amelia
U: Journal of quality assurance in hospitality & tourism. Vol. 15 (2014), No. 1-2. - 134-148.