Liu, Chyong-Ru
From destination image to destination loyalty: evidence from recreation farms in Taiwan / Chyong-Ru Liu, Wei-Rong Lin, Yao-Chin Wang. - 2012.
KST: 323; KST: 363-2; KST: 4221-4; KST: 1043
* turistička destinacija * marketing destinacija * preferencije, vjernost * Sjeveroistočna Azija
* znanstveni članak
* destination image * destination personality * self congruity * destination loyalty * Taiwan's recreation firms
* tourist resorts * destination marketing * preferences, loyalty * North-East Asia
1. Lin, Wei-Rong
2. Wang, Yao-Chin
U: Journal of China tourism research. Vol. 8 (2012), No. 1-2-3-4. - 431-449.