Lui, Wen-Hsiang
      An application of AHP approach to investigate tourism promotional effectiveness / Wen-Hsiang Lai, Nguyen Quang Vinh. - 2013.

KST: 66; KST: 363-2; KST: 1044
* turistička promocija i informiranje * marketing destinacija * Jugoistočna Azija i Pacifik
* znanstveni članak
* tourism promotion * destination attributes * destination image * analytic hierarchy process (AHP)

* tourism publicity and information * destination marketing * South-East Asia and the Pacific

1. Quang Vinh, Nguyen


U: Tourism and hospitality management OTPIS 2021. Vol. 19 (2013), No. 1. - 1-22.

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