Bojanic, David C.
      The role of purchase decision involvement in a special event / David C. Bojanic, Rodney B. Warnick.

KST: 81-13; KST: 4221-2; KST: 422; KST: 1051
* turizam u zemljama u razvoju (ZUR) i pomoć tim zemljama * odluke, izbor, namjere * psihologija turizma * Sjeverna Amerika
* znanstveni članak
* event management * purchase decision involvement * prior attendance * travel distance * level of satisfaction * likelihood of returning

* tourism in developing countries * decisions, choice, intentions * psychology of tourism * North America

1. Warnick, Rodney B.


U: Journal of travel research. Vol. 51 (2012), No. 3. - 357-366.

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