Koo, Bon-Ki
      Marketing strategies for casinos: a case for Australia / Bon.Ki Koo, Timothy J. Lee, Tae-Hong Ahn.

KST: 2294; KST: 36; KST: 66; KST: 100
* igračnice * marketing u turizmu * turistička promocija i informiranje * svijet
* znanstveni članak
* casino marketing * promotion strategy * gaming industry * Australia

* casinos, gambling * marketing in tourism * tourism publicity and information * world

1. Lee, Timothy J.
2. Ahn, Tae-Hong


U: Tourism analysis : an interdisciplinary journal. Vol. 17 (2012), No. 2. - 245-251.

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