Chen, Chun-Chu
International stereotype and the collective construction of destination image / Chun-Chu Chen, Yueh-Hsiu Lin, James F. Petrick.
KST: 363-2; KST: 4222; KST: 1043
* marketing destinacija * image i marka (brand) * Sjeveroistočna Azija
* znanstveni članak
* international stereotype * destination image * collective image
* destination marketing * image and brand * North-East Asia
1. Lin, Yueh-Hsiu
2. Petrick, James F.
U: Tourism analysis : an interdisciplinary journal. Vol. 17 (2012), No. 1. - 55-66.