Kozak, Nazmi
      Information sources available to visitors: a segmentation analysis / Nazmi Kozak, Metin Kozak.

KST: 3223-1-1; KST: 4221-2; KST: 662; KST: 313
* ponašanje i iskustvo potrošača * odluke * turistička promocija i informiranje - vrste i instrumenti * segmentacija
* znanstveni članak
* consumer behaviour * decision making * tourism * information media * information searches

* consumer behaviour and experience * decisions * tourism publicity and information - forms and instruments * segmentation

1. Kozak, Metin


U: Tourism review = Revue de tourisme = Zeitschrift für Fremdenverkehr. Vol. 63 (2008), No. 4. - 4-12.

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