Barber, Nelson A.
The importance of wine bottle closures in retail purchase decisions of consumers / Nelson Barber, D. Christopher Taylor, Tim Dodd.
KST: 322; KST: 3223-1-1
* faktori turističke potražnje * ponašanje i iskustvo potrošača * segmentacija
* znanstveni članak
* market segmentation * wine closures * product importance * millennials
* factors of tourist demand * consumer behaviour and experience * segmentation
1. Taylor, D. Christopher
2. Dodd, Tim
U: Journal of hospitality marketing & management. Vol. 18 (2009), No. 6. - 597-614.