Kim, Dobee
      The influence of image on destination attractiveness / Dobee Kim, Richard R. Perdue. - 2011.

KST: 4222; KST: 363-2; KST: 332-2
* image i marka (brand) * marketing destinacija * turistička destinacija - razni aspekti
* znanstveni članak
* destination marketing * cognitive image * affective image * destination attractiveness * ski resorts

* image and brand * destination marketing * tourism destination - diverse aspects

1. Perdue, Richard R.


U: Journal of travel & tourism marketing OTPIS 2021. Vol. 28 (2011), No. 3. - 225-239.

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