Benefit segmentation of international travellers to Macau, China / Woo Gon Kim ... [et al.]. - 2011.

KST: 313; KST: 332-2; KST: 81-5-1; KST: 1043
* segmentacija * turistička destinacija - razni aspekti * gradski turizam * Istočna Azija i Pacifik
* znanstveni članak
* benefit segmentation * cluster analysis * Macau * destination management

* segmentation * tourism destination - diverse aspects * urban tourism * East Asia and the Pacific

1. Kim, Woo Gon
2. Park, Yumi
3. Gazzoli, Gabriel
4. Sheng, Edmund


U: Journal of quality assurance in hospitality & tourism. Vol. 12 (2011), No. 1. - 28-57.

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