Sun, Ya-Yen
Statistical properties and survey design of visitor spending using segmentation / Ya-Yen Sun, Kam-Fai Wong, Hsien-Chung Lai. - 2010.
KST: 341; KST: 713; KST: 313
* turistička potrošnja - općenito i značajke * ankete * segmentacija
* znanstveni članak
* visitor spending * visitor surveys * survey design * segmentation * confidence interval
* tourist expenditure - general and characteristics * surveys * segmentation
1. Wong, Kam-Fai
2. Lai, Hsien-Chung
U: Tourism economics : the business and finance of tourism and recreation. Vol. 16 (2010), No. 4. - 807-832.