Chhabra, Deepak
      Proposing perceptions-based unique marketing strategies for gamblers / Deepak Chhabra, Kathy Andereck.

KST: 2294; KST: 313
* igračnice * segmentacija
* znanstveni članak
* casino gambling * impact perceptions * market segmentation

* casinos, gambling * segmentation

1. Andereck, Kathy


U: Journal of travel & tourism marketing OTPIS 2021. Vol. 26 (2009), No. 4. - 364-382.
Vol. 26 (2009), No. 4