Choi, Soojin
Segmenting Chinese visitors to Macau by information source variables / Soojin Choi, Xinran Y. Lehto, Alastair M. Morrison. - 2007.
KST: 313; KST: 4221; KST: 661; KST: 1043
* segmentacija * motivacije * turistička promocija i informiranje - općenito * Istočna Azija i Pacifik
* znanstveni članak
* Chinese tourists * information sourcing behavior * segmentation of Chinese outbound travel market * Macau tourism
* segmentation * motivations * tourism publicity and information - general * East Asia and the Pacific
1. Lehto, Xinran Y.
2. Morrison, Alastair M.
U: Journal of hospitality & leisure marketing : the international forum for research, theory & practice. Vol. 16 (2007), No. 1-2. - 81-104.