Hsu, Cathy H. C.
      CHAID-based segmentation: international visitors' trip characteristics and perceptions / Cathy H. C. Hsu, Soo K. Kang. - 2007.

KST: 313; KST: 4221-1; KST: 1043
* segmentacija * percepcije * Istočna Azija i Pacifik
* znanstveni članak
* CHAID * segmentation * likelihood of return * trip/travel characteristics * perception * Hong Kong

* segmentation * perceptions * East Asia and the Pacific

1. Kang, Soo K.


U: Journal of travel research. Vol. 46 (2007/08), No. 2. - 207-216.

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