Bieger, Thomas
Information sources for travel decisions: toward a source process model / Thomas Bieger, Christian Laesser. - 2004.
KST: 4221-2; KST: 3223-1-1; KST: 31
* odluke * ponašanje potrošača * istraživanje tržišta
* znanstveni članak
* information sourcing * consumer behavior * market segmentation * service chain * buying process
* decisions * consumer behaviour * market research
1. Laesser, Christian
U: Journal of travel research. Vol. 42 (2003/04), No. 4. - 357-371.