Bieger, Thomas
Annual meeting of the Tourist Research Center - TRC
(35 ; Bologna ; 2000)
      Segmenting travel situations on the basis of motivation and information-collection by the traveller / Thomas Bieger, Christian Laesser.

KST: 31; KST: 4221-2; KST: 661
* istraživanje tržišta * odluke, motivacije * turistička promocija i informiranje - općenito
* referat na skupu

* market research * decisions, motivations * tourism publicity and information - general
* cluster analysis of information- and motivation structure * information sources * motivation factors * travel situation

1. Laesser, Christian


U: Revue de tourisme = The tourist review = Zeitschrift für Fremdenverkehr. Vol. 55 (2000), No. 2. - 54-64.

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