Formica, Sandro
Market segmentation of an international cultural-historical event in Italy / Sandro Formica, Muzaffer Uysal. - 1998.
KST: 31; KST: 81-19; KST: 1023IT
* istraživanje tržišta * manifestacijski turizam * Italija
* znanstveni članak
* market research * event tourism * Italy
1. Uysal, Muzaffer
U: Journal of travel research. Vol. 36 (1997/98), No. 4. - 16-24.