Higham, James
The Bledisloe Cup: quantifying the direct economic benefits of event tourism, with ramifications for a city in economic transition / James Higham.
KST: 81-19-1; KST: 81-5
* spektakli, mega-events * gradski, kongresni, poslovni turizam
* znanstveni članak
* mega-events * urban, congress and business tourism
* event tourism * Bledisloe Cup * economic impact * economic transition
U: Festival management & event tourism : an international journal. Vol. 4 (1996), No. 3-4. - 107-116.